Alan Strakey is a seasoned senior client success manager, content creator, and managing editor for The Channel Company and CRN, the leading IT channel news, analysis, and insights source. With three decades of experience in the marketing and communications industry, including 16 impactful years at The Channel Company, Alan has honed his expertise in crafting and implementing integrated solutions across a diverse range of communications disciplines. His strategic approach enhances brand identities and drives significant revenue growth, profitability, and increased market penetration for his technology clients. Alan’s passion for delivering exceptional client outcomes and deep understanding of the IT landscape make him an asset in the ever-evolving world of technology communication.